Africa > California class action suit targets RJ Reynolds for using dubious offsets to market Vuse vapes as carbon neutral

California class action suit targets RJ Reynolds for using dubious offsets to market Vuse vapes as carbon neutral

Published 01:31 on May 30, 2025 / Last updated at 09:31 on May 30, 2025 / / Africa, Americas, Asia Pacific, China, EMEA, Nature-based, South & Central, US, Voluntary

RJ Reynolds Vapor Company and its parent British American Tobacco (BAT) are facing a proposed class action lawsuit in California alleging they misled consumers by falsely claiming that their Vuse vape products are carbon neutral by using offsets tied to questionable forestry projects.
RJ Reynolds Vapor Company and its parent British American Tobacco (BAT) are facing a proposed class action lawsuit in California alleging they misled consumers by falsely claiming that their Vuse vape products are carbon neutral by using offsets tied to questionable forestry projects.


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