EMEA > Europe > Ben & Jerry’s customers scoop up REDD credits in retail offsetting initiative

Ben & Jerry’s customers scoop up REDD credits in retail offsetting initiative

Published 15:41 on May 24, 2018 / Last updated at 15:41 on May 24, 2018 / Americas (LATAM & Caribbean, US & Canada), EMEA (Europe), International, Nature-based Carbon (Forestry), Voluntary (VCM Developments)

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Ice cream maker Ben & Jerry’s is piloting an initiative where customers automatically offset the footprint of their retail purchases through buying Peruvian forestry offsets via blockchain technology.
Ice cream maker Ben & Jerry’s is piloting an initiative where customers automatically offset the footprint of their retail purchases through buying Peruvian forestry offsets via blockchain technology.


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