Ben & Jerry’s customers scoop up REDD credits in retail offsetting initiative

Published 15:41 on May 24, 2018  /  Last updated at 15:41 on May 24, 2018  /  Americas, EMEA, International, Nature-based, South & Central, US, Voluntary

Ice cream maker Ben & Jerry’s is piloting an initiative where customers automatically offset the footprint of their retail purchases through buying Peruvian forestry offsets via blockchain technology.
Ice cream maker Ben & Jerry’s is piloting an initiative where customers automatically offset the footprint of their retail purchases through buying Peruvian forestry offsets via blockchain technology.


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